XCHNG ICO datesexport to calend
Kochava Labs SEZC is introducing the XCHNG platform to equip the digital advertising ecosystem with an open and unified blockchain framework:
a) facilitating the workflow of buying and selling ads through a smart contract IO;
b) enabling the related matching and activation of audiences;
c) bolstering ad-spend efficiency and security;
d) adopting a next-generation advertising system of record for all ecosystem participants;
e) tokenizing the framework to treat digital ads as a true asset class.