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DATx – with collaboration with QTUM and Avazu – A Blockchain Empowered Digital Advertising Terminal. Decentralized Ad Decisioning with User Participation combined with artificial intelligence and big data solutions to resolve industry -specific challenges.
DATx aims to help advertisers cut through all the fragmented clutter of user behavioural data to accurately target users and by delivering advertisements that are meaningful to them.
DATx is dedicated to developing a favourable unified protocol for the entire advertising ecosystem. It aims to build an all-encompassing set of effective, secure and benefit-maximized advertising ecosystem, leveraging on blockchain technology, and combined with artificial intelligence and big data solutions to resolve industry -specific challenges.